THIS ONE REALLY TOOK OFF
Jet2holidays wanted more traffic to their website and more social activity that wasn’t customer service issues. So I came up with the Jet2holidays Plane Game: a simple quiz based on trivia about the many different destinations they offered holidays to.
Each question was on a timer so the faster they answered, the more points accrued. The results were then shareable on the usual social platforms, so they could encourage others to participate. Unfortunately, the game is no longer live…more to the shame.
[Produced whilst at Home Agency]